Voice of Avakin: Enter The Arena

Lockwood Publishing
3 min readDec 3, 2021

We all know how the reality TV story goes. First you record your audition tapes. Then the lucky few are selected to come and perform on stage — showcasing their talent to millions and hoping that a judge will look kindly on them. And you might have been expecting The Voice of Avakin to follow exactly that format.

But that’s not how we roll. We don’t believe in limiting access to amazing experiences and believe everyone should have the opportunity to showcase their talent to the world. That’s why when we thought about how best to adapt The Voice’s famous stage and rotating chairs to our world, we knew one thing — they had to be accessible to everyone, no matter their talents. We didn’t want to gate the experience or require people to be voted onto the stage — that just doesn’t sit right with us. Our metaverse is about inclusion and accessibility — making you compete to perform on stage would have gone against everything we stand for.

So we’re delighted to say that anyone can try out performing on the stage for themselves — it’s an essential part of The Voice of Avakin performance.

And for people who love music, but don’t love performing — it’s your time to shine too. Just step on up as a coach and have a go at pressing that famous red button for yourself. Trust us — turning the chair round is an incredible feeling and one you’ll never get bored of.

Show us what you’ve got

We’ve been blown away by the audition videos you’ve all been recording and sharing and we know we’re not the only ones. The Voice of Avakin hashtag and showcase on TikTok has racked up an insane 57+ million views over the last month. That’s testament to the talent and bravery of each and every one of you — we know it’s not easy to put yourself out there and we’re so proud of you all for doing it.

Now it’s time to take it to the next level and enter the arena. We’ve already seen some incredible performances being shared on TikTok, but we’re sure this is just the tip of the iceberg. So if you reckon you’ve got the skills to top the incredible example below, then what are you waiting for!


And don’t forget -if you’d love to show off your singing skills, but are a little nervous about taking that first step — then help is at hand with our very own The Voice of Avakin coach Sam Fischer. Keep an eye out in-game for advice and tips from him to help you showcase your talent to the world. As ever, we’d love to hear from you — so drop a comment below if you’ve got a performance we need to see.



Lockwood Publishing

We’re Lockwood Publishing, leading independent developers and creators of Avakin Life.